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Generative AI is a technology that creates text, images, or other data, such as chatbots or content processing tools. Meta* makes money from these products through revenue-sharing agreements with companies that use its open-source Llama* models. The company has also launched an API for customizing these models and plans to monetize its Meta AI* AI assistant through advertising and subscriptions, Mark Zuckerberg said on the Q1 earnings call.
Meta*, by the way, is actively investing in AI infrastructure, planning to spend $60–80 billion on data centers in 2025.
*belongs to Meta, which is recognized as extremist in the Russian Federation and is banned